3 Shitty Pieces of Advice Killing Your Business During a Recession (And What to Do Instead!)
My beautiful overachiever, let’s get one thing straight: just because the economy looks shaky doesn’t mean your business has to.
Everywhere you turn, the media is pumping fear into your feed. Friends are whispering about tightening belts. Gurus are telling you to play it safe. And while everyone else is panicking, I’m here to say… don’t buy into the hype.
Because the wrong advice in tough times can do more damage to your business than the recession itself.
So let’s break down the 3 sh\tty pieces of advice floating around right now and what you should be doing instead if you want your business not just to survive, but thrive.
1. “Pull Back. Play Small.” 🚫
Ever heard this one? The idea that in a recession you should shrink, scale back, or “wait it out”?
Yeah, no. That’s like telling your kids never to leave the house because the world is scary.
Just as children need independence to grow into capable, confident adults, your business needs room to stretch. This is the time to build independence both for you and your team. Empower them. Train them. Let them flex their muscles while you step into your CEO role.
Do this instead:Create a culture of responsibility and growth. When your team shines, your business doesn’t just survive a recession it gets stronger because of it.
Yeah, no. That’s like telling your kids never to leave the house because the world is scary.
Just as children need independence to grow into capable, confident adults, your business needs room to stretch. This is the time to build independence both for you and your team. Empower them. Train them. Let them flex their muscles while you step into your CEO role.
Do this instead:Create a culture of responsibility and growth. When your team shines, your business doesn’t just survive a recession it gets stronger because of it.
2. “Nobody’s Spending Right Now.” 🙄
Bonus: Why You Need a Break ☕
Your Action Plan: Recession-Proof Your Business
3. “Cut Everything Non-Essential (Especially Marketing).” 🤦♀️
This is one of the biggest lies out there. People are spending. They’re just being more selective.
Think about it: you’re not spending less, you're just being picky about what feels like a smart, values-aligned decision. Your clients are the same.
Do this instead:Position yourself as the no-brainer choice. Make your offer so clear, so aligned, and so irresistible that when they’re deciding where to spend, your business rises to the top.
This isn’t about lowering pricesit’s about amplifying your value. Which brings me to…
Think about it: you’re not spending less, you're just being picky about what feels like a smart, values-aligned decision. Your clients are the same.
Do this instead:Position yourself as the no-brainer choice. Make your offer so clear, so aligned, and so irresistible that when they’re deciding where to spend, your business rises to the top.
This isn’t about lowering pricesit’s about amplifying your value. Which brings me to…
This one makes me want to scream into a pillow. The advice to stop investing in things like marketing, training, and team development is a fast track to stagnation.
Look, being smart with money matters. You absolutely need to fix the leaks in your bucket. But cutting off the very things that help your business grow? That’s like saving money by skipping the groceries. You’ll be broke and starving.
Do this instead:
✔ Audit your spending and cut waste, not growth.
✔ Double down on marketing that works.
✔ Price yourself with confidence, stop competing at the bottom and start leading from the top.
Recessions don’t kill businesses. Poor decisions do.
Look, being smart with money matters. You absolutely need to fix the leaks in your bucket. But cutting off the very things that help your business grow? That’s like saving money by skipping the groceries. You’ll be broke and starving.
Do this instead:
✔ Audit your spending and cut waste, not growth.
✔ Double down on marketing that works.
✔ Price yourself with confidence, stop competing at the bottom and start leading from the top.
Recessions don’t kill businesses. Poor decisions do.
This might sound counterintuitive, but sometimes the best way to grow in tough times is to step back. Recently, I went on a retreat that gave me space to breathe, think, and realign. And you know what? I came back sharper, more energized, and ready to make bolder moves.
When you stop grinding long enough to gain clarity, you return stronger. Sometimes the smartest “investment” is giving yourself time to recharge.
When you stop grinding long enough to gain clarity, you return stronger. Sometimes the smartest “investment” is giving yourself time to recharge.
Here’s what to do next:
Fix the leaks.Audit where money is slipping away and patch the holes without choking your future growth.
Work your marketing smarter.Stretch every dollar by focusing on what actually brings in results.
Get your pricing right.Stop worrying about competitors. Price for value and lead with confidence.
Because here’s the truth: recessions create opportunities. The businesses that thrive are the ones that keep showing up with value, confidence, and vision.
If you’re ready to stop buying into the fear and start building a business that sparkles even in tough timesit’s time for a chat.
👉 Book your Moxie Breakthrough Call today. We’ll map out your strategy, clean up the leaks, and position your business as the no-brainer choice in your market.
Because recession or not, you get to decide how your business story plays out. Let’s make it a damn good one.
Stay Moxie,
Sarah
Fix the leaks.Audit where money is slipping away and patch the holes without choking your future growth.
Work your marketing smarter.Stretch every dollar by focusing on what actually brings in results.
Get your pricing right.Stop worrying about competitors. Price for value and lead with confidence.
Because here’s the truth: recessions create opportunities. The businesses that thrive are the ones that keep showing up with value, confidence, and vision.
If you’re ready to stop buying into the fear and start building a business that sparkles even in tough timesit’s time for a chat.
👉 Book your Moxie Breakthrough Call today. We’ll map out your strategy, clean up the leaks, and position your business as the no-brainer choice in your market.
Because recession or not, you get to decide how your business story plays out. Let’s make it a damn good one.
Stay Moxie,
Sarah
3 Shitty Pieces of Advice Killing Your Business During a Recession (And What to Do Instead!)
My beautiful overachiever, let’s get one thing straight: just because the economy looks shaky doesn’t mean your business has to.
Everywhere you turn, the media is pumping fear into your feed. Friends are whispering about tightening belts. Gurus are telling you to play it safe. And while everyone else is panicking, I’m here to say… don’t buy into the hype.
Because the wrong advice in tough times can do more damage to your business than the recession itself.
So let’s break down the 3 sh\tty pieces of advice floating around right now and what you should be doing instead if you want your business not just to survive, but thrive.
Everywhere you turn, the media is pumping fear into your feed. Friends are whispering about tightening belts. Gurus are telling you to play it safe. And while everyone else is panicking, I’m here to say… don’t buy into the hype.
Because the wrong advice in tough times can do more damage to your business than the recession itself.
So let’s break down the 3 sh\tty pieces of advice floating around right now and what you should be doing instead if you want your business not just to survive, but thrive.
1. “Pull Back. Play Small.” 🚫
2. “Nobody’s Spending Right Now.” 🙄
Ever heard this one? The idea that in a recession you should shrink, scale back, or “wait it out”?
Yeah, no. That’s like telling your kids never to leave the house because the world is scary.
Just as children need independence to grow into capable, confident adults, your business needs room to stretch. This is the time to build independence both for you and your team. Empower them. Train them. Let them flex their muscles while you step into your CEO role.
Do this instead:Create a culture of responsibility and growth. When your team shines, your business doesn’t just survive a recession it gets stronger because of it.
Yeah, no. That’s like telling your kids never to leave the house because the world is scary.
Just as children need independence to grow into capable, confident adults, your business needs room to stretch. This is the time to build independence both for you and your team. Empower them. Train them. Let them flex their muscles while you step into your CEO role.
Do this instead:Create a culture of responsibility and growth. When your team shines, your business doesn’t just survive a recession it gets stronger because of it.
3. “Cut Everything Non-Essential (Especially Marketing).” 🤦♀️
Bonus: Why You Need a Break ☕
Your Action Plan: Recession-Proof Your Business
This is one of the biggest lies out there. People are spending. They’re just being more selective.
Think about it: you’re not spending less, you're just being picky about what feels like a smart, values-aligned decision. Your clients are the same.
Do this instead:Position yourself as the no-brainer choice. Make your offer so clear, so aligned, and so irresistible that when they’re deciding where to spend, your business rises to the top.
This isn’t about lowering pricesit’s about amplifying your value. Which brings me to…
Think about it: you’re not spending less, you're just being picky about what feels like a smart, values-aligned decision. Your clients are the same.
Do this instead:Position yourself as the no-brainer choice. Make your offer so clear, so aligned, and so irresistible that when they’re deciding where to spend, your business rises to the top.
This isn’t about lowering pricesit’s about amplifying your value. Which brings me to…
Here’s what to do next:
Fix the leaks.Audit where money is slipping away and patch the holes without choking your future growth.
Work your marketing smarter.Stretch every dollar by focusing on what actually brings in results.
Get your pricing right.Stop worrying about competitors. Price for value and lead with confidence.
Because here’s the truth: recessions create opportunities. The businesses that thrive are the ones that keep showing up with value, confidence, and vision.
If you’re ready to stop buying into the fear and start building a business that sparkles even in tough timesit’s time for a chat.
👉 Book your Moxie Breakthrough Call today. We’ll map out your strategy, clean up the leaks, and position your business as the no-brainer choice in your market.
Because recession or not, you get to decide how your business story plays out. Let’s make it a damn good one.
Stay Moxie,
Sarah
Fix the leaks.Audit where money is slipping away and patch the holes without choking your future growth.
Work your marketing smarter.Stretch every dollar by focusing on what actually brings in results.
Get your pricing right.Stop worrying about competitors. Price for value and lead with confidence.
Because here’s the truth: recessions create opportunities. The businesses that thrive are the ones that keep showing up with value, confidence, and vision.
If you’re ready to stop buying into the fear and start building a business that sparkles even in tough timesit’s time for a chat.
👉 Book your Moxie Breakthrough Call today. We’ll map out your strategy, clean up the leaks, and position your business as the no-brainer choice in your market.
Because recession or not, you get to decide how your business story plays out. Let’s make it a damn good one.
Stay Moxie,
Sarah
This one makes me want to scream into a pillow. The advice to stop investing in things like marketing, training, and team development is a fast track to stagnation.
Look, being smart with money matters. You absolutely need to fix the leaks in your bucket. But cutting off the very things that help your business grow? That’s like saving money by skipping the groceries. You’ll be broke and starving.
Do this instead:
✔ Audit your spending and cut waste, not growth.
✔ Double down on marketing that works.
✔ Price yourself with confidence, stop competing at the bottom and start leading from the top.
Recessions don’t kill businesses. Poor decisions do.
Look, being smart with money matters. You absolutely need to fix the leaks in your bucket. But cutting off the very things that help your business grow? That’s like saving money by skipping the groceries. You’ll be broke and starving.
Do this instead:
✔ Audit your spending and cut waste, not growth.
✔ Double down on marketing that works.
✔ Price yourself with confidence, stop competing at the bottom and start leading from the top.
Recessions don’t kill businesses. Poor decisions do.
This might sound counterintuitive, but sometimes the best way to grow in tough times is to step back. Recently, I went on a retreat that gave me space to breathe, think, and realign. And you know what? I came back sharper, more energized, and ready to make bolder moves.
When you stop grinding long enough to gain clarity, you return stronger. Sometimes the smartest “investment” is giving yourself time to recharge.
When you stop grinding long enough to gain clarity, you return stronger. Sometimes the smartest “investment” is giving yourself time to recharge.
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Get to know your host...
SARAH
is a business owner who has gone from overwhelmed and overbooked to successfully running a business AND being a great mum and wife.
Through years of trial and error and PLENTY of mistakes, she’s learned how to create powerful frameworks that help businesses run sustainably, giving back time and energy to their owners.
Now, she brings her knowledge to other female and mum entrepreneurs so they too can have a business that works perfectly with their life!
